Rising pop star Allegra continues her sultry new era with the release of the official music video for “Waterfall”, a breezy and uplifting track from her second EP, ‘Red’, out now via Radikal Records.
“Waterfall” brings a refreshing, feel-good energy to the five-track EP, standing alongside the shadowy allure of “Ash,” the tender ballad “Love Me A Little,” and the sensual club grooves of “Slow Dance.” With its glossy production and empowering vibe, the song perfectly captures Allegra’s evolution into a more confident, mature artist while maintaining her signature emotive pop sound.
Following the chart-topping success of “Wildfire” and the deeply personal debut EP Unsent Love Letters Vol. 1, ‘Red’ marks Allegra’s boldest and most refined body of work to date. The project showcases her versatility as she transitions from teenage breakthrough hits to a more sophisticated, self-assured sound.
Heralded as one of the UK’s most exciting emerging talents, Allegra has amassed an impressive list of achievements, including multiple Top 3 hits on the Music Week Commercial Pop Chart, a #1 with the Tiësto remix of “Round & Round,” and a major dance anthem with DJ Alok on “Love You Right Back.” Her music has garnered millions of streams, strong radio support, and features in major publications such as OK! Magazine, Wonderland, and Notion.
With soaring vocals, infectious energy, and a visual aesthetic that matches her artistic growth, the “Waterfall” video further cements Allegra’s reputation as a complete artist, one who excels both sonically and visually.
“Waterfall” and the full EP ‘Red’ are available now on all major streaming platforms.
About Allegra
Allegra is a London-based pop artist known for her powerful vocals, empowering messages, and genre-blending sound that fuses emotive pop with dancefloor energy. With multiple chart hits, international collaborations, and a rapidly growing fanbase, she continues to establish herself as one of the UK’s most promising rising stars.