Every time you see someone dear to you, it could be the last time you see them. So, you should cherish every moment you spend with your loved ones. That is the core message of Global Pop artist Shelita’s latest single “Fade”: A beautifully produced pop anthem with a unique sound.
“Fade” brings to the surface the inevitability of change and the importance of being present in the moment. To not take these beautiful, calm moments for granted, to really see love for what it is. It’s ephemeral, like a wave upon the shore.
The song’s sonic qualities create a unique atmosphere with airy synths and low-tuned sampled drums at a medium tempo; it feels like floating while dancing with a loved one in a wholesome embrace. Shelita’s signature vocal style fills the space created by the airy textures.
Lyrically, the song manages to successfully evoke images in the listener’s mind. Directly addressing the listener in a hypnotic way, “Here’s the pillow in which you can lay your head” or “Close your eyes and imagine you have everything you’ve ever, you’ve ever dreamed of”. A clever, creative tool to immerse listeners in powerful visualizations.
“Fade” by Shelita is a simple yet powerful song, like a potent poem (if poems had meticulously produced and well-thought-out harmony), and is a perfect example of a great pop song.