Neitam Am is a singer-songwriter from Soso, Mississippi, and “No Regrets” is her debut single, due out March 26th. The song sits in lofi-R&B territory and tells the story of an ex-lover who realizes too late what they threw away – familiar ground for the genre, but Neitam Am‘s angle is that she wants R&B to sound more like healing than hurt. Growing up as a self-described “church girl” in the Southern United States, that faith-rooted upbringing runs through her vocal approach, and she’s building toward a first full album.
Musically, the instrumental sounds experimental and free, like a new artist searching for sounds – the musical identity is still not fully there, but that’s not a negative; it’s beautifully exploratory in its approach. The lyrics are where it shines. Though the song is only two minutes long, a lot is being said here, with a great sense of melody to the R&B and hip-hop-inspired vocals.
Two minutes is a bold call for a debut. It forces the song to make its point and get out, and “No Regrets” mostly does that. There’s a rawness to it that fits the lo-fi framing, and Neitam Am‘s voice carries enough personality that you want to hear where she takes it next.